Interest Areas 💡

Uncover new information about your donors' preferences and motivations with Interest Areas, now available in beta!

Interest Areas is an AI-powered tool built to help you understand the type of email content that resonates most with each of your donors. Learn more about using the Interest Areas tool in the Dataro Knowledge Base, here.

The Interest Areas tool requires access to marketing email content and interaction data, either through a connection with an email platform like Mailchimp or an eligible CRM. Contact your Customer Success Manager to get started! 📧